This is the weekly snapshot of top trends from the Consumer Goods industry in the past week (11th April-18th April).
Continue readingCategory: EMEA
The FMCG industry is expected to hit a market valuation of $15,361.8 billion by 2025
According to the research study ”FMCG Market by Type and Distribution Channel: Opportunity Analysis and Industry Forecast, 2018-2025,” the FMCG
Continue readingCPG and tech companies are stepping forward to support Ukraine
Big CPG companies and tech platforms are stepping forward and supporting the Ukrainian people. Kellogg donated $1 million to provide
Continue readingAlbert Heijn teams up with Deliveroo and Thuisbezorgd.nl, the Netherlands-based delivery firm
Albert Heijn has partnered with delivery platforms Deliveroo and the Netherlands-based brand of Just Eat Takeaway, Thuisbezorgd.nl, to deliver healthy
Continue readingDeliveroo witnesses double-digit growth in Q1 and delivers huge grocery orders
Deliveroo’s business is doing great in Britain, as almost 20% of its orders are coming from there. The grocery delivery
Continue readingGeneral Mills Heather Conneran spoke about digital marketing
MarTech interviewed General Mills’ director of brand experience platforms, Heather Conneran, and asked her to shed light on her marketing
Continue readingNo QR codes or applications: Unilever’s end cap lift tracks engagement via AI
Food supermarket giants like Unilever and Ahold are entering into a joint venture with a retail marketing platform, Perch, to
Continue readingHow can private label grocery retailers earn consumers’ loyalty? Innovation is the answer
More and more consumers are choosing private-label products while buying groceries, therefore, brands are introducing innovational lines, products, and programmes
Continue readingHey Conad, Conad’s online shopping service, is ready to sell thousands of frozen and fresh products
Cia-Conad has launched its online shopping service, Hey Conad. The retailer’s newly established omnichannel platform is initially serving the consumers
Continue readingStar ratings: The key to grow sales cycle
When buying a household durable, consumers research the star rating of a product. Star ratings influence the shopping patterns of
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