Candy Digital, a cutting-edge brand engagement platform, has announced its merger with Palm NFT Studio, a leading web3 technology and production company. This union brings together two industry leaders in the creation of officially licensed digital collectibles, catering to millions of fans in sports, entertainment, art, and culture. Operating under the Candy Digital name, the merged company aims to accelerate the development of innovative digital experiences for renowned brands such as Major League Baseball, NASCAR, WWE, Netflix, Warner Bros. Discovery, and more. By leveraging their market-leading platforms, they will create bespoke digital collectibles, marketplaces, and loyalty programmes that foster deeper connections with communities. The merger is expected to drive sustainable growth for Candy Digital, achieving operational efficiencies and synergies. Backed by prominent technology investors like Galaxy, ConsenSys Mesh, and 10T Holdings, Candy Digital operates as the leading platform on the PALM network, an Ethereum-compatible sidechain dedicated to building a scalable and sustainable NFT ecosystem.

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