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Yulia Ceretaria, former global pharma director for major cargo groups and now head of logistics at Early Health Group, emphasises gaps in pharma logistics standards. She stresses a lack of quality evaluation, noting discrepancies between forwarders’ marketed claims and the actual service levels provided. The absence of direct communication between pharmaceutical shippers and airlines results in delays and misunderstandings, amplifying the need for better transparency and alignment among stakeholders. Ceretaria advocates for a unified standard for pharma logistics, expressing concerns over varying quality in different regions and the rise of niche SMEs in the industry. Despite the existence of certification programmes like IATA’s CEIV, challenges persist in achieving consistent standards across the board.

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