SIMPLi, an ingredient company, is embarking on its journey to become a socially responsible brand. A recent survey found 94% of consumers staying loyal to a transparent and socially responsible brand. The firm works directly with farmers in Peru and Greece for growing premium quality crops. It provides sensor and GPS tracking-based technology for tracking. SIMPLi aims to offer a transparent supply chain and eliminate child labour, food fraud and animal welfare issues with its latest tech solution implementation. SIMPLi recently launched red, white and Tri-colored quinoa. Its online website delivers Gigante beans, artichokes and olive oil in 49 locations on East Coast.
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