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Asda has launched its first upmarket Extra Special convenience store to offer its premium products to motorists on the go. The outlet is located on EG Group’s Oxford Road forecourt in Beaconsfield, Buckinghamshire. Asda will stock 2,500 products ranging from fresh and chilled Extra Special products, ready meals and alcoholic beverages. The retailer further plans to open 28 more such on the Move stores in the upcoming months and extend the number to 200 in 2022.

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