The 10 Best Readers’ Choice Awards recently released its latest list of best grocers in the USA. The Fresh Market is ranked as the ‘number one American supermarket’ for the second year consecutively. Consumers voted for and ranked the best grocery supermarkets based on value, in-store plus online experience and product selection. Along with consumers, a committee of 10 experienced specialists and contributors selected their favourite supermarket in America. Hy-vee cemented the second position in the list for the second time in a row, and Aldi was ranked third. The Fresh Market is expanding its partnership with Firework to stream shoppable video content regularly and is transforming its digital stores.