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Rapid grocery delivery firm GoPuff has signed a multi-layer supply deal with Morrisons, the fourth largest supermarket chain in the UK. Thousands of grocery essentials from Morrisons will be available on the GoPuff online website. The firms will also supply locally loved products, including Sheldon’s Oven Bottom Muffins in Lancashire. GoPuff will instantly deliver Morrisons grocery products from its fulfilment centres to consumers. After acquiring delivery firms Fancy and Dija, the instant grocer now has a network of around 35 dark stores in the UK. Yakir Gola, CEO of GoPuff, explained that this partnership will keep growing as it has a sheer commitment to shoppers.

To read more, visit TheGrocer

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