eMeals, a digital meal planning and grocery shopping app, has acquired RecipeBox, an online and offline recipe saving and organising app. eMeals made this move to grow its market reach and attract more shoppers. eMeals will offer eMeals Grocery Connect, a software that allows other platforms and websites to add online grocery shopping features, with the subscription-based digital meal-planning service delivering 15 food variations. These platforms will jointly offer a more organised approach to discovering and saving recipes. Home cooking is still one of the consumer’s priorities for health reasons, and eMeals wants to continue simplifying it.
Where Industry Meet Trends
Menu
English