The new fall ad from American Eagle Outfitters features a groundbreaking TikTok music activation. Users may create their own music videos and use the hashtag #AEJeansSoundOn while doing so. It will be the first company to allow customers to see a 360 video in stores as part of a push to introduce Web 3.0 to traditional brick-and-mortar formats. Additionally, the business introduced Quiet Platforms Delivery Network, which gives businesses immediate access to a reliable network of carriers. Customers already include Li & Fung, Steve Madden, and Peloton.
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