For Ready Player Me avatars, L’Oréal Professional and Maybelline New York have developed hairstyles and cosmetic looks. On more than 4,000 apps and platforms, including VRChat and Spatial, the free versions are available for usage. Makeup artist Erin Parsons, who serves as Maybelline’s worldwide brand spokesperson, was involved.
Related post: Ready Player Me has raised $56M in Metaverse avatars
Evan Rochette, a CGI artist who specialises in 3D design and code, co-designed the looks. With the help of Ready Player Me, Maybelline and L’Oréal have developed cosmetic styles that can be quickly and easily applied to an avatar. Asmita Dubey, Chief Digital & Marketing Officer, is certain that in addition to physical beauty, digital and virtual beauty will become more significant. The freedom from restrictions imposed by physical reality is an intriguing aspect of designing cosmetic looks in the metaverse, according to Ayyagari.
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