P&G has forayed into the metaverse with BeautySphere, a virtual storytelling world. It is in a bid to influence consumers
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Sprite exchanges green plastic bottles for white ones to reduce waste
Sprite has decided to forgo its green bottles for white plastic ones from August to reduce waste.
Continue readingHeinz ketchup uses AI to promote its Draw Ketchup campaign
With the help of Rethink, Kraft Heinz recently joined the AI Craiyon, previously called Dall-E 2, as an extension to
Continue readingEuropean Consumer Plus Survey shows the worries of consumers regarding rising prices
The rising prices after the pandemic have become the chief worry of consumers and their focus has shifted to budgeting.
Continue readingScientists use bacteria to deliver tumour-targeted drug
Researchers at Max Planck Institute for Intelligent Systems situated in Germany have created bacterial microrobots that will deliver drug to
Continue readingUAE welcomes ECO 1, the world’s biggest vertical farm
Vertical farming has gained a lot of traction in economies with unfavourable climate conditions for farming.
Continue readingBristol Myers Squibb is joining hands with Disability Solutions to bring diversity in clinical trials
Bristol Myers Squibb and Disability Solutions have together devised ‘Dubbed Disability Diversity in Clinical Trials’.
Continue readingCreso Pharma signs a non-binding term sheet to obtain Health House
Creso Pharma signs a non-binding term sheet that will enable it to acquire Health House, an international pharmaceutical distributor in
Continue readingRemote Monitoring Initiative for heart failure launched by NHS England
NHS England will leverage at-risk patients with medical tools and devices at home to enable remote monitoring for their condition.
Continue readingHeat-reactive fashion: New Gen Z trend ruling TikTok
Stone Island, Italian Luxury brand, is about to launch a clothing line of ‘heat-reactive items.
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