Technology, particularly Artificial Intelligence (AI), is revolutionising the grocery retail sector by enabling swift adaptation to consumer behaviour shifts and
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Adapting investment strategies to shifting consumer behaviours in CPG industry
Consumer Packaged Goods (CPG) companies are adapting their investment strategies to align with shifting consumer behaviours, particularly those influenced by
Continue readingEvolution of DTC brands: Insights from industry executives in 2024
In the ever-evolving landscape of direct-to-consumer (DTC) brands, executives are reevaluating their strategies to adapt to changing consumer preferences and
Continue readingCheckout ease and authentication evolution: Insights from recent consumer studies
A recent study by PYMNTS Intelligence, surveying over 3,500 U.S. consumers, highlights the significance of checkout ease in online shopping
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Voice AI technology is revolutionising the food service industry, with companies like ConverseNow and SoundHound leading the charge.
Continue readingCoca-Cola’s sustainable path: A journey towards net zero emissions
Coca-Cola, a global beverage giant, serves approximately 2.2 billion drink servings daily across 200+ brands.
Continue readingKellanova’s Tech-Driven Transformation: Pioneering Innovation in 2024
In 2023, Kellanova navigated a period of consolidation and supply focus amidst economic turbulence following its split from Kellogg.
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