According to the report presented by CreatorIQ and Tribe Dynamics, 66% of brands have spent more on creator-driven marketing campaigns
Continue readingCategory: Consumer Trends
Know your customer: A key to success for Middle East’s retailers
Pandemic has transformed consumers’ shopping behaviour as UAE’s Kearney Research reveals that consumers demand the touch and feel the experience
Continue readingThe Japanese Consumers’ Co-operative Union (JCCU) to donate emergency donations to Ukrainian children
The Japanese Consumers’ Co-operative Union (JCCU) has launched emergency donations to Ukrainian children amidst wars by collaborating with team members
Continue readingJD.com partners with P&G China to launch a digital shopping assistant for consumers
JD.com has teamed up with Procter & Gamble China, a giant consumer goods retailer, to launch an assistance program for
Continue readingWhat lessons to learn from the Chinese social commerce platforms
Social commerce firms Little Red Book, Douyin, Bilibili have created their e-commerce platforms. Retailers from all around the globe need
Continue readingWeekly snapshot of top trends in CG industry
This is the weekly snapshot of top trends from the Consumer Goods industry in the past week (07th March-11th March).
Continue readingDanone focuses on four areas to expand its sales and market presence
Danone has reshaped its organisational targets and now plans to focus on four core areas to expand its like-for-like sales
Continue readingWeekly snapshot of top trends in CG industry
This is the weekly snapshot of top trends from the Consumer Goods industry in the past week (1st March-04th March).
Continue readingUnilever assured more responsible nutrition targets after strong urge from investors
As health is the top trend among consumers, investors have strongly encouraged the food giant, Unilever, to take a serious
Continue readingWeekly snapshot of all the latest updates in the Grocery Industry (3/3/2022)
This is the weekly snapshot of the most recent updates from the grocery industry in the past week. We have
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